Alphamed

Our Vision…

"Alphamed will be a successful pharmaceutical marketing and distribution company imbued with a passion to excel while being an exciting company to work with"

Our Mission…

"We will be the best in marketing our top quality and innovative products, delighting both our customers and our investors."

About the officers…

ATTY. ABELARDO M. TOLENTINO
CHAIRMAN OF THE BOARD

Jun has several other business interests aside from the pharmaceutical sector. He is involved in bonded warehousing, telecommunications, food and other industries. His legal and corporate background provides ALPHAMED the backbone to penetrate the highly competitive pharmaceutical industry.

ARTURO M. TOLENTINO
PRESIDENT, CEO, COO

Art has been in the pharmaceutical industry since 1984. He started as a medical representative with the UPJOHN company and eventually got promoted to District Sales Manager. He maintained his position even after the merger with PHARMACIA and was promoted NATIONAL SALES MANAGER after the merger with GD SEARLE in 2000. His expertise and experience will lead ALPHAMED in the attainment of its vision.

ANTONIO GARCIA MD
MEDICAL DIRECTOR

Dr. Antonio Garcia graduated form the college of Medicine from the University of the Philippines in Manila. He finished his specialty in Nuclear Medicine in New York and has since been practicing as head of the Nuclear Medicine/Radiology department in several hospitals in Metro Manila. He is our consultant on drugs clinical application and current usage.

TERESITA R. TOLENTINO
TREASURER, ADMINISTRATIVE HEAD

Tess is responsible for ensuring that all company resources are secured and placed properly. She is also in charge of ensuring that the company values and business ethics are always practiced. She has an accounting background and has worked for organizations outside of the country.

MICHEL G. PALCE
CHIEF ACCOUNTANT/ FINANCE

Michel has been with Alphamed since the beginning. She has the distinction of being the first female employee of APC. A financial management graduate, her main responsibility is to ensure that all office systems and processes are in place and working towards maximum productivity

ANA BELEN DALIT
CHIEF PHARMACIST

Ana graduated from the University of Santo Tomas College of Pharmacy in 1981. She has worked in various private and government hospitals as a pharmacist. Before joining ALPHAMED, she was the acting Chief Pharmacist of the Lung Center of the Philippines. Her main task is to ensure that all BFAD and other regulatory requirements are met.

ERWIN E. SISON
GOVERNMENT AND CORPORATE ACCOUNTS MANAGER

Erwin is responsible in ensuring that sales targets for key accounts including government accounts are met. He has extensive experience in the Pharmaceutical industry working as Medical Representatives for Med-Gen, Harvey Pharma and Pharmacia and Upjohn. He is responsible in marketing, sales and promotion activities of Alphamed Products.

ENRIQUE B. MEJIA
SALES MANAGER

Ricky has been in the pharmaceutical industry since 1985. He was formerly with the UPJOHN company and was a sales manager with the JAKA group of companies. He is in charge of ensuring the attainment of the promotion, sales and collection targets of the company. He is also responsible for ensuring that the field force productivity is maximized.

LENI L. MANUEVO
HR MANAGER

Leny is and accountancy graduate and has worked for other organizations in this capacity. She has HR experience when she worked for SMART as an HR assitant. She is in charge of ensuring that the company's mission and vision and the company values are practiced by all employees. Her main objective is to make Alphamed and employer of choice.

I am ALPHAMED!

I put God above all things
The reason for my existence is my

CUSTOMER

My self esteem and boundless energy springs from my unquestionable

INTEGRITY

I treat my customers and my company with utmost respect and

COMPASSION

I work harmoniously and effectively with my teammates showing the best in

TEAMWORK

I am aware of my strengths and limitations, I will do with whatever is available, I am RESOURCEFUL
I believe that there is always a better way of doing things, I will

CONTINUOUSLY IMPROVE

I know that in order to survive and be competitive, I will have to

CONTINUOUSLY LEARN

My main motivation in life is my

FAMILY

I am proud to belong to a company with a culture of

HIGH PERFORMANCE

My main obligation is to make it

GROW

To God be the glory!

About Alphamed…

ALPHAMED PHARMA CORPORATION is a duly SEC and BFAD registered company with the main purpose of importing, marketing and distributing pharmaceutical products retail and wholesale. We were registered with the SEC on June 4, 2003 and secured our BFAD license to operate as distributor on July 4, 2003. We obtained our License to Import on August 29, 2003 and has formed another company to focus on this business aspect (AMTOL IMPORTS INC), our DOH, DTI, GEPS and PITC accreditation were all obtained in 2004. ALPHAMED is also a founding and active member of the Philippine Chamber of the Pharmaceutical Industry (PCPI), having joined ADIP (Association of the Drug Industries of the Philippines) in 2003. To date, ALPHAMED has more than 1000 customers, including government and private drug stores, chain drugstores, clinics, hospitals and local government units generating millions of pesos in sales. The company has exhibited double digit growth increase for the past eight years and has successfully marketed several brands such as:

BRAND	GENERIC	PRINCIPAL
CEVOX	ANTIBACTERIAL	MEDCHEM INT’L
ASTYMIN 3	PARENTERAL NUTRITION	TABLETS INDIA LTD
DIAZINK	ZINC SULPHATE SUPPLEMENT	KIMIA FARMA
NORIFAM/FAMILA 28	FP PRODUCTS	ZAFA PHARMACEUTICAL LAB
CTRIT/ CTAXP/AGPEN/LOTOR	ANTIBIOTICS	EMCURE/GENPHARMA
ALPHAKIDZ/NEOVENT	VITAMINS	EUROHEALTH/LLOYDS
PROGUT	PROBIOTICS	MD PHARMA SINGAPORE/USA
PRO BACTI-S	PROBIOTICS	ROSSEL LALLEMAND - FRANCE
Foli 5	FOLIC ACID 5MG	MD LAB- PHIL
LYSMIX/INJECTIBLES	INJ VITAMINS	ORIENTAL CHEM/BIOLINK TAIWAN
OROFER LINES	IRON POLYMALTOSE COMPLEX	EMCURE – INDIA
VARIOUS	VARIOUS	VARIOUS

Presently, the company has a field force of 40 medical representatives, one National Sales manager, one Government and Corporate Accounts Officer, one product manager and 5 district sales managers. Total number of full time employees is 60.

To increase the reach of its distribution network, ALPHAMED has formed an alliance with top distributors in Luzon, Visayas and Mindanao. They are collectively known as HEALTH SOURCE ALLIANCE and has plans to incorporate in the near future

ALPHAMED also successfully embarked on including its products in the formularies of the big private and government hospitals in Manila. Just recently the company was reorganized to put into operation two divisions catering to different specialties to address entry of new products.

The company has also diversified into having its own retail outlets/drugstores. Last December Alphamed opened its first drugstore – DICKSONs drugstore, whose main aim is to provide quality, affordable and accessible medicines to the people of North Central Luzon or region 3 of the Philippines. Plans of expansion are now being discussed and should happen within 2013.

In August of 2008, Alphamed and its alliance (Health Source Alliance) embarked on a project with USAID/PRISM – “Expanding the Family Planning Pharmaceutical market”. This is a milestone for both USAID and ALPHAMED as this is the first GLOBAL DEVELOPMENT ALLIANCE (GDA) in the Philippines in the healthcare sector. The GDA agreement between USAID and ALPHAMED aimed to establish a viable private sector market for the new FP commodities that will target a new and different segment of the market. At the end of the project, the efforts led to the following hard earned results:

BFAD registration of NORIFAM and FAMILA 28
Remarkable sales of the two products
Provision of necessary training/updates to providers
Wide reaching information dissemination
Increased access to FP commodities

It also resulted to models comprised of “traditional” pharmaceutical industry mechanisms mixed with new ideas, techniques and marketing strategies.

The company has successfully negotiated for new, innovative products among which are: DIAZINK Zinc 20mg dispersible tablet. And Alphamed is currently negotiating for new improved contraceptive formulations, these products will soon be part of ALPHAMEDs MCH formulary.

September 2009 marks the beginning of ALPHAMED’s expansion into the Visayas, Mindanao areas. This carefully planned move coincides with the introduction of new products that needs focus and field promotions expertise which the company believes should be from within the organization. The move also ensures that all APC products, particularly the FP/MCH class be given more focus and attention to insure the success in the two regions.